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Public Relations


Why I Hired a Book Editor -- Even After a Lifetime of Writing
Over lunch, my mom recently asked me why I hired a book editor when I’ve been writing all my life. Her question caught me off guard, because I never thought of it that way. Yes, I’m experienced. But I’ve never published or distributed a press release, social post or corporate response without getting another set of eyes on what I’d written. And that’s after several rounds of self-editing to make sure what I submitted was as polished as possible. After years of writing and r
Oct 17


I've Promoted Plenty of Campaigns -- Now I'm Launching My Own with #SantaInTheSun
If you stay in PR long enough, you’ll inevitably be tasked with promoting a corporate marketing campaign. It’s just the way it is. The...
Sep 8


From LPGA to ISBN: Tackling My Next Big Challenge
When I said that writing my first children’s book over the span of a decade was just the beginning, I wasn’t kidding. Earlier this...
Aug 28


Press Pass to PR: Confessions of a Former Journalism Purist
I started my career as a newspaper journalist and then switched gears to enter the world of Public Relations. I used to sit in a...
Aug 1
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